Global Food Market offers taste of Africa

Whoa. It smells. Not a scent. Not an aroma. This smells. Like leather and old embers and - what? A little fishy.

Boxes and boxes of bony, deeply burnished fishes. Splayed chickens stacked in boxes, their color hovering between plain cardboard and dark leather.

On a recent visit to Pittsburgh, we had dinner at Abay in East Liberty (terrific, even if Ethiopian cuisine sometimes seems to be variations on a theme) and drove by Global Food Market as we parked.

Of course, it was imperative to return and explore.

There are two freezers (neither large), two refrigerated cases (ditto) and bags and stacks of assorted dried, smoked fish and chickens. Shelf-lined walls and one small center shelving unit - all crammed with boxes, cans, plastic bags (rice, lentils, beans, various flours).

Ogbonna Moses Onwubiko, a Nigerian immigrant, presides over this small market, doling out serving and cooking suggestions only if directly queried.

You'll learn first that Africa's food sources almost demand a huge amount of smoking and drying of protein.

You'll find small bites of prepared food and buns for sale, affording an opportunity to sample African-style snacks.

Onwubiko will assist in brand discernment, and politely remember to send you to his web site (www.globalfoodpittsburgh.com) where you can find everything available in the store and a range of videos and discs, too.

While there's plenty of fufu flour and dried plantains to be found, maybe start with bottled jerk seasoning. You can try it out next time you grill. Using the fufu flour will take more research.

Meanwhile, if you're looking for ukatzi leaves, find them here: www.globalfoodpittsburgh.com.

Can you "shop smart" without coupons?

Of course you can!

You may not rack up three-digit savings on a regular basis. On the other hand, you'll probably purchase more of what your family actually eats - and you won't be using expensive packages of "almost made" foods.

(After all, you can "help" your ground meat or tuna less expensively and nearly as easily as that package can.)*

But back to how to save at grocery shopping without becoming a major coupon-user.

First, you'll spend about as much time shopping as you do actually buying (and this will still be less time thanyou might spend clipping and filing coupons).

Here's why: to really be a smart shopper, you need to know your grocery stores, supermarkets and ethnic markets like you know your own pantry.

You need to develop a literal route from store to store, and you need to be mindful of what is best to purchase at which store.

This also means making sure you review the grocery store ads every week, and make sure you have storage space to accommodate those "two-fer" offers.

Second, make time to include an ethnic market or two in your usual shopping pattern. You'll find many items you can add or use instead of typical American brands to perk up your weekly menu planning.

If you can only access one or two stores with ease, you can still sharpen your skills by learning which store typically has better produce vs. better meats and poultry.

Who usually has dairy sales, who has sales on breads and pastas? Use a loyalty card for "card specific" savings, too.

Third, try store brands, which are often on sale in multiples.

If you can only use two of something that's being promoted as "five for only $x," ask if you can still get the per item sale price (if you have a loyalty card, you may well receive the lower price).

Watch for "manager's special" signs! You might find something close to a sell-by date that you can use immediately or freeze for another time (don't forget: "Sell by" does NOT mean that the food expires and becomes unfit for human consumption on that day!

Usually, such foods are fine to eat for as long as a week or more beyond that date, linger if you are able to freeze it immediately.

Finally, don't forget that coupons can be helpful. If you see one for a product your family typically uses or has on hand - grab it. You'll feel even smarter about your smart shopping.

Plus, you won't have spent hours combing pages on or off line for savings you know how to create with your own savvy shopping.